Speaking of which, whoever owns Atari right now should just make it a fashion brand already. The only thing people want from Atari is the logo.
You don't even need to do something foolish like make a speaker hat.
Does anyone remember the Atari speaker hat?
No, because it was a bad idea.
I have a thrift store hoodie the inside of which is lined with brand names and logos, such as Skype and Bing.