proposing a rule 0 for promoting your work on the fediverse (317 words): 

The fediverse hates marketing, hates brands, and hates corporations, and is pretty hypersensitive to anything that feels like any of those things. Posting pre-composed #marketing #messages with #All #The #PotentiallyRelevant #Hashtags is probably going to get your account deleted as spam rather than achieve what you want.

Marketing your brand is not the same as promoting your work, however. Businesses advertise. People self-promote. And you'll have to be careful about not /looking/ like advertising - see "hypersensitive" - but if you are an individual posting about what you do, that is /night and day/ different.

People behave differently than businesses. People follow accounts based on interest, not based on rewarding engagement with more engagement in order to increase the organic reach of their posts. People interact with others based on their thoughts and feelings and priorities, not based on rewarding engagement with &c. People talk about stuff that has nothing to do with their income because it interests them, not because it draws traffic to their feed.

And people self-promote. People say, "I posted a song to my Patreon" and attach a link. People say, "I'm a freelance technical writer looking for gigs" and attach their contact info. People say, "My video game releases on Friday, so if you do streams or let's plays, DM me for a free promotional copy." People say, "I'm doing a podcast on hardware hacking and I'd like to get someone from outside the US to talk about their experience." People talk about what they're doing with the hope that others will care, and people talk about what they do for income in hopes that those interested can hear about it and help sustain that income, and people ask for help from anyone willing to give it. People self-promote.

So that's rule 0. The fediverse hates marketing and loves people. Be a people.

Follow

proposing a rule 0 for promoting your work on the fediverse (317 words): 

@packbat

Google: don't be evil
Packbat: be a people

"be a people" re: rule 0 for promoting work on the fediverse 

@grace_in_name_only I mean, gonna be honest: this isn't a rule on how to be ethical, this is a guideline on how to be tolerated in the parts of this community that I've seen. I couldn't tell you how to self-promote ethically - it's not a subject I've studied.

"be a people" re: rule 0 for promoting work on the fediverse 

@packbat

I couldn't imagine a field of study on ethics in advertising even exists, TBQH.

Was simply a wordplay, my apologies.

re: "be a people" re: rule 0 for promoting work on the fediverse 

@grace_in_name_only Nothing to apologize for - I got nerd-sniped and went off on a tangent. 😄

Sign in to participate in the conversation
Computer Fairies

Computer Fairies is a Mastodon instance that aims to be as queer, friendly and furry as possible. We welcome all kinds of computer fairies!