Just saw an ad on YouTube that /almost/ gets it. Five-second ad: "What is Belsoma? Ask your health-care provider."
Yes! You've successfully reduced your ad to 5 seconds and I remember the name of the product! ...but you haven't actually told me what it IS or DOES.
maple classic™ 
@noelle i think i remember that being an actual ruling in the US? Ads can't say what a medication does, only direct people to doctors about it
@squirrel Huh! I haven't seen an ad for medication that didn't actually say what it was /for/, but I also have been out of the loop for a while. :)